Really Understand The Human Behind The Behaviours & The Tech To Get To The Real Insights & Actionable, Customer-Centric Strategies Which Fuel Growth
Translate Customer Behaviours, Expectations & Journeys Into Actionable & Profitable Customer Strategies: Deliver Real Behavioural Insights & Actionable, Customer-Centric Strategies To Influence Customer Journeys & Decision-Making With Digital & Tech Innovations, Data Deep Dives & Advanced Journey Tracking, Personalisation & Measurement For Ongoing Commercial Success.
A Brand-Led, One-Day Conference & Networking Event, 5th May 2020, Central London. Download the brochure here >
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23 Brand-Side Marketing, Customer Experience, Insights & Behaviours Professionals Share Eye-Opening Insights To Tap Into The Latest Consumer Trends, Customer Expectations & Journeys & New Technologies & Digital Channels To Successfully Influence & Predict Future Behaviours & Embed Human-Centred Strategies At The Heart Of The Brand
- Tap Into Customer Behaviours, Drivers & Expectations: Unlock the latest consumer trends and habits to stay relevant, competitive and cutting edge
- Track & Improve Customer Journeys: Determine changing and evolving preferences and drive improvements to customers’ overall experience
- Influencing Customer Behaviours: Uncover magic moments in customer journeys to interrupt, influence and generate brand engagement
- Leverage Tech, Tools & AI & Maintain Your Human Touch: Human-centric tech approaches to achieve greater commercial and customer success
- The Drive Towards High-Impact, Low-Budget Digital: Stand out from the crowd with insight-led digital strategies to suit your audience and deliver successful omni-channel experiences
- The Power Of Personalisation: Data-savvy techniques to achieve a personal customer journey and experience without data protection fallout
- Human-Centred Strategies: Affirm the human at the heart of the brand through customer-centric, behaviour-led strategies
- Actionable Data Insights: Close the loop and deliver customer-focused operational, product, marketing and strategic insights
- Measure The Customer Voice & Impact: Measure your customer voice, temperature-check performance and assess bottom-line impact
- Future Customer Behaviours: Confidently cater to the customer of tomorrow with forward-thinking insights into evolving behaviours and demographics
The Customer Behaviours Conference - Insights, Journeys, Expectations At A Glance
23+
Senior-Level Speakers
10
Advanced Topic Streams
100%
Satisfaction Rating Across All 2019 Events
10
Years Leading The Conference Market
1
Inspiring, Exciting Day
Why Attend This Customer Behaviours Conference?
- 23 Customer Behaviour Leaders Take To The Stage In 1 Inspiring, Compact Day
- 10 Advanced Sessions Tackling Customer Behaviours, Expectations & Journeys
- 3 Interactive Panels & Open Q&As - Have Your Say! A) Customer Behaviours, Drivers & Expectations B) Impactful Technologies C) Human-Centred Strategies D) Behavioural Trends Of Tomorrow
- 4 Informal Peer-To-Peer Discussions Covering: A) Loyalty & Retention B) B2B C) Millennials & Gen Z D) GDPR
- Cross-Sector Insights & Case Studies Not To Be Missed!
23 Customer Behaviour & Insight Directors From Industry-Leading Brands Tackle Your Toughest Challenges In 1 Affordable Day: Customer Behaviours • Tracking Journeys • Influencing Behaviours • Technology & AI • Driving Towards Digital • The Power Of Personalisation • Human-Centred Strategies • Actioning Data Insights • Measuring Voice & Impact • Future Customer Behaviour Trends
100% Delegate Satisfaction Rating Across All 2019 Events! Hear What Previous Conference Attendees Think:
'Informative and really useful to get information on what other companies are doing in the area of customer insight.'
‘Informative and engaging. Fantastic speakers and a great forum for networking with peers and industry experts.’
'Really beneficial and useful insight. Very positive and I'm looking forward to implementing some strategies discussed.'
Get Involved With The Customer Behaviours Conference?
Can You Help Organisations Better Understand Their Customers & Drive Customer Strategy? For more information on how speak, exhibit or arrange one-to-one meetings at this market-leading conference, please call +44 (0) 20 3479 2299 or email partner@customerbehaviourconference.com
Book an exhibition stand and two delegate passes before today 9th January for just £1,949+VAT (SAVE £550). Click here to book your stand. Exhibition space is limited and will be issued on a first-come, first-served basis.
Translate Customer Behaviours, Expectations & Journeys Into Actionable & Profitable Customer Strategies: Deliver Real Behavioural Insights & Actionable, Customer-Centric Strategies To Influence Customer Journeys & Decision-Making With Digital & Tech Innovations, Data Deep Dives & Advanced Journey Tracking, Personalisation & Measurement For Ongoing Commercial Success.
A Brand-Led, One-Day Conference & Networking Event, 5th May 2020, One America Square, Central London
Please See Below For The Customer Behaviours Conference Programme Outline. For The Full Agenda, Click Here >>
08.30 Registration, Coffee & Informal Networking
09.00 GIC Welcome, Interactive Voting Introduction & Morning Chairs’ Opening Remarks
John Humphrey, Head of Group Insight, Nestlē UK & Ireland
Customer Behaviours, Drivers & Expectations - Q&A Panel
09.20 Deep Dive Insights Into The Latest Customer Behaviours, Drivers & Expectations For A Real-Life, Business- Applicable & Experience-Enhancing Understanding Of Customers Today
Catriona Ferris, Consumer Insight Director, Unilever
Andy Burrell, Head of Digital Operations Marketing, Nokia
Nora Law, Head of Customer Experience, Nuffield Health
Desi Reuben-Sealey, Senior UX/UI Manager, Debenhams
Alistair Welham, Head of Marketing & Communications, Aegon
Ross Antrobus, Head of Behavioural Insights & Business Analytics, The Football Association
Tracking Journeys
09.50 Walk In Their Shoes! Gain Understanding Into Changing Customer Behaviours & Evolving Preferences To Improve Journeys & Boost Engagement
Jude Nicol, Head Of Customer Experience Retirement Solutions, LV=
Influencing Behaviours
10.10 Identify Crucial Intervention Points In The Customer Timeline To Interrupt & Influence Behaviours, Guide Purchasing Paths & Drive Conversions
Jessica Salmon, Head of Customer Retention & Value Marketing, Telefonica (O2 UK)
10.30 Morning Refreshment Break With Informal Networking
Impactful Technologies - Q&A Panel
11.00 Leverage Technologies, Tools & AI To Transform Our Understanding Of Behaviours & Insights & Exploit Opportunities For Greater Business Success Without Overlooking The Human Behind It All
Kevin Clarke, Marketing Director, UK Business, British Gas
Marek Lacina, Programmatic Marketing Director, Lastminute.com
11.30 Bonus Session; Reserved For Exclusive Conference Partner. For more information on how to get involved, please call +44 (0)20 3479 2299 or email partner@customerbehaviourconference.com
The Drive Towards Digital - Stand Out
12.00 Unlock The Digital World To Gain Clarity On New Shopper Behaviours
Abby Thomas, Global Head of Customer Operations, Vodafone
12.20 Morning Round Up & Conference Announcements
12.30 Lunch & Informal Networking For Speakers, Delegates & Partners
13.00 Informal Peer-To-Peer Discussions
A) Loyalty & Retention
Jessica Salmon, Head of Customer Retention & Value Marketing, Telefonica (O2 UK)
B) B2B
Devina Thakkar, Head of Customer Experience & Segmentation, British Gas
C) Millennials & Gen Z
Catriona Ferris, Consumer Insight Director, Unilever
D) GDPR
13.30 Afternoon Chair’s Opening Remarks
James Coburn, Group Head of Customer Experience Strategy, Legal & General
The Power Of Personalisation - Data
13.40 Data-Savvy Strategies Which Deliver Effective Personalisation & Generate Positive Customer Experiences
Christina Finlay, Director, Insight & Data, National Trust
14.00 Bonus Session; Reserved For Exclusive Conference Partner. For more information on how to get involved, please call +44 (0)20 3479 2299 or email partner@customerbehaviourconference.com
Human-Centred Strategies - Q&A Panel
14.30 Ensure The Human Is At The Heart Of The Brand: Customer-Centric Strategies To Fulfil & Truly Align The Business With The Needs Of The Customer
Lynne Pitwood, Head Of Customer Experience, Newcastle Building Society
Greg Dunn, Vice President of Customer Insight, Royal Bank of Scotland
Catherine Yardley, Director, Customer Management Product & Strategy - UK Card, Capital One
Maurizio Pedrazzoli Grazioli, Director of Design & User Experience, Kingfisher Plc
15.00 Afternoon Refreshment Break With Informal Networking
Actioning Data Insights
15.30 Now What Do You Do With All That Data? Actionable Insights & Clear Methodologies To Embed Back Into The Business For Robust Operational, Product & Strategic Improvements
Grant Baillie, Head of Customer Marketing, The Post Office
Measuring Voice & Impact
15.50 Surveys Are Out, So What’s In? How Best To Measure Your Customer Voice, Temperature-Check Performance & Visualise Company Impact
Fayoz Rizvonov, Global Customer 360 Advance Analytics Director, GSK
Behavioural Trends Of Tomorrow - Q&A Panel
16.10 Forward-Thinking Insights To Confidently Cater To Customer Behaviour & Expectations In 2020 & Beyond
Mark Anderson, Head of Commercial Innovation, The Go-Ahead Group plc
Dawn Spencer, Marketing & Category Director, Kerry Foods
16.40 Chair’s Closing Remarks
James Coburn, Group Head of Customer Experience Strategy, Legal & General
16.50 Official Close Of Conference
Get Involved With The Customer Behaviours Conference?
Can You Help Organisations Better Understand Their Customers & Drive Customer Strategy? For more information on how speak, exhibit or arrange one-to-one meetings at this market-leading conference, please call +44 (0) 20 3479 2299 or email partner@customerbehaviourconference.com
Book an exhibition stand and two delegate passes before 9th January for just £1,949+VAT (SAVE £550). Click here to book your stand. Exhibition space is limited and will be issued on a first-come, first-served basis.